How to open a digital marketing agency in the Dubai, UAE

How to open a digital marketing agency in the Dubai, UAE - Makebiz

The United Arab Emirates has seen a significant change in the advertising sector, with digital platforms becoming increasingly dominant. The shift from traditional channels to digital is evident, as online marketing now accounts for a significant portion of total advertising spend. This shift is largely due to changing consumer habits: the number of global web users has grown markedly from 2.3 billion in 2012 to 5.1 billion in 2022. Pandemic has further accelerated this digital shift.

The number of active users of diverse online applications contributes to the high demand for digital marketing services. This makes the region an attractive place to open an agency offering comprehensive services or specializing in narrow areas like SEO or web development.

The digital marketing sector in the UAE is constantly evolving and several trends are affecting the industry. It is important to track advertising trends on the most popular social media platforms — YouTube, Facebook, Instagram and TikTok. For example, vertical videos are becoming more common, and social platforms are increasingly prioritizing this format in their algorithms. Artificial intelligence and automation are transforming the industry, providing new ways to target and interact with audiences.

The country’s strategic location and favorable business climate provide many opportunities for entrepreneurs. However, adhering to UAE business regulations is crucial to successfully navigate the legal landscape. 

Therefore, it is important to learn the basic steps to register a business in the Emirates:

1. Approval of the chosen name with the government authorities.

2. Selecting a jurisdiction suitable for the company’s operations and long-term goals.

3. Obtaining a license.

4. Issuance of a resident visa.

5. Opening a company account for financial transactions.

Dubai is considered to be one of the most attractive destinations for investment and entrepreneurship due to its accelerated registration processes and low tax rates.

Makebiz experts will give you a free consultation to tell you more about how to open a digital marketing agency in the UAE.

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